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”CFM have
shown the utmost professionalism and integrated well with our staff. I
would not hesitate to recommend CFM to any sceptical manager/owners.
They have reached all targets set prior to the campaign always keeping
the integrity of the club paramount...Myself and my staff have learned a
number of things from observing them and has enabled us to develop as a
club and progress in the future”
“CFM sent us
a dynamic duo creating 267 new members for Bodycoach fitness and placing
the gym well and truly on the map! Always giving 110% and making new and
potential members comfortable with their surroundings, especially the
many inexperienced gym members and helping promote Bodycoach fitness and
health and fitness to ALL. I would have no hesitation in recommending
and using CFM in future club promotions and would especially welcome the
team back at any time.”
“From the
initial contact it was clear that CFM were to be a cut above the rest.
From day one this amazing team were fabulous, often working under hectic
and demanding conditions… They remained supremely enthusiastic and
hardworking throughout the entire campaign period and the results were
achieved due to these truly professional attributes. Furthermore, their
marketing techniques creatively devised and truly well adapted to our
market. Our positive experience with CFM and the subsequent success of
our first promotion has prompted us without hesitation, to book another
campaign at our second health club”
“Having had
25 years working in the leisure industry I feel that I am in a unique
position in regards to being able to comment upon the promotion that
Creative Fitness carried out at Apple One Fitness Centres recently. Not
only were the expectations were exceeded, but myself and our team were
extremely satisfied with the Quality of the promotion, the way it was
managed and carried out. The whole operation was handled professionally
and the results speak for themselves”
“Bringing
unknown persons in to promote your club is always a concern, however, I
had no need to worry whatsoever… They are 100% committed to their work
and are very much self motivated…I’ve truly never seen anyone work as
hard to achieve maximum results from a recruiting campaign. I’ve used
various other companies in the past with varying results. I’m being
totally honest when I say, nothing comes close to these guys!! They
never stand still for a moment and thoroughly exhaust every avenue open
to them to attract new members…to anyone considering using CFM, I say go
for it-then sit back and be amazed-YES-They are that good! You will not
be disappointed!”
“Just over a
year ago we had, what was a good campaign (with CFM), resulting in 338
new members signing on 3 year memberships here at Lifestyles. With the
last campaign being only 11 months ago I was looking at around another
influx of between 280 to 300 new members signing on 3 year memberships.
The team have come in and once again expressed both professionalism and
an eagerness to succeed. Through constant generation of sales, both
professional and well mannered sales techniques the campaign exceeded
all my expectations with just over 480 new 3 year members.”
“When the
CFM Team arrived I mentioned that I would be happy with an additional
200 members not 506!!!! What can I say outstanding performance…always a
pleasure to deal with your company…”
“Courtesy
Leisure undertook CFM to increase membership sales over a period of 6
weeks at a time when competition in the area of our club in Woodford was
at a peak due to numerous high profile fitness chains opening a
succession of clubs…The campaign was very successful and achieved above
and beyond our expectations to a point where we achieved a similar
figure to previous promotions (with CFM). The whole campaign is run very
professionally…I have no qualms in recommending CFM to any business
requiring an increase in membership sales.”
“Admittedly,
I was slightly apprehensive about a marketing company coming in taking
over my health club and promising new members. CFM have worked alongside
our instructors as a team, motivating everyone and creating a fantastic
atmosphere within the gym. Furthermore they have promoted the gym
throughout the whole region and I don’t believe that there is anybody in
town who has not recently heard of our health club. They worked as a
team joined 350 new members and even took us all out for dinner. What
more could I ask for?!!”
“Following a
5 week marketing campaign with CFM I’m pleased to say that the promotion
performed way over my expectations. Our memberships were almost doubled
and many of the new members attracted would not normally attend a
weights gym, which is a great effort! We’d gladly welcome them back!”
“We decided
to recruit CFM’s services to increase our membership as the previous
owner had let membership dwindle. Within four weeks we had increased our
membership by 83%and continued to recruit new members after the
promotion had finished. This was due to the extensive marketing campaign
that really spread the word about Tone Zone and let everyone know we
were here and what we had to offer. The team were friendly and
professional, they handled all the visits of prospective new members and
gave a guided tour and answered questions, and all we had to do were the
inductions.”
“The
decision to use CFM is a no-brainer. Four promotions in three years have
generated £400,000-for a club that has to share its market of just
160,000 local residents with 17 other gyms!!...With three of the four
promotions now running concurrently, and more promotions lined up to
cover the forthcoming years, Best Bodies in Peterborough already has all
of its bills-rent, rates, insurance, additional advertising and
utilities covered for the next three years courtesy of CFM…We’ve had
different CFM teams on each of the four promotions, and all have been
what we’d expect from a company that strives to put professionalism into
an industry that continues to retain something of an image problem. Now
our local community know 100%, our small, private gym is about results
and enthusiasm, with helpful advice and a friendly atmosphere thrown in.
When I buy another fitness club, the first point I will consider is
whether it’s in an area that CFM can market. They’re an invaluable
money-printing tool.” |
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Australia
"I have worked with a number of other
marketing companies, and by far the CFM team are the most
professional outfit in the industry. No doubt about it, They have a
great attitude, fit in well with members & staff, and the communication
of the figures was clear and simple to follow”
"CFM guys got many
more members than I had experienced with the other companies I have used
who only use telemarketing as an approach. They absolutely let everyone
in town know about our 2 clubs, and I am certainly benefiting from the
knock on of that awareness right now with a strong sale seven after the
campaign"
"Both
times we have worked with CFM our community awareness levels have sky
rocketed! With gorillas on the roof creating a buzz, breakfast radio
doing a live cross, to all the other initiatives employed, it has meant
that Orange Central Fitness was plastered at the front of everybody's
mind. The impact of that community awareness had great results after the
campaign itself"
"These guys are the best in the business! The blitzkrieg approach on or
market was what we needed to wake up the community. I had no idea how
many people in my community where thinking about exercise at any one
time until the CFM membership drive got them excited and encouraged them
to actually do something about it. It is true, the potential in the
marketplace is with the de-conditioned, and CFM approach members we would not have normally attracted. "
"Creative Fitness Marketing has been an integral part of my Gym’s sales
and marketing strategy for several consecutive years now. Without
question, I always find them to be extremely professional, innovative,
hard-working and results driven. Their unique approach to tailoring a
campaign to my local area both directly contributes to increased revenue
to my Club, and also builds upon my Club’s existing brand within the
community. Not only that, but by creating a dynamic synergy with the
CFM promotional team, my valuable time is increasingly freed to focus on
servicing my members and developing my business in general. Compared to
their competitors, CFM’s marketing methods are superior and nothing
short of brilliant – with a multi-faceted approach generating
memberships that I simply do not have the time or resources to do. It’s
true – they are the world wide leaders in health club promotions!" "We
have known the team at CFM for over 10 years now. They are the only
promotional company in the world that has stood the test of time. Every
time we employ their services they work hard in our markets to reach the
members we have been unable to reach. Our clubs have grown from the
“bodybuilding” influence, but CFM still manage to attract the member who
has never been to the gym before, and that is how we can maximize our
long term profits. " "As
the proprietor of Arthur's Gym I am always seeking ways to increase
membership numbers. Over more than 30 years in the fitness industry I
have been approached by many marketing firms and have used the services
of many of these companies. However, I have found Creative Fitness
Marketing to be the best at marketing my business and they are now my
preferred method of increasing the number of members signed up at my
gym. During several sales promotions over the last 3 or 4 years,
Creative Fitness Marketing have always provided professional and
dedicated service. The CFM staff are always willing to go the extra mile
to increase my membership sales. This means that I have been able to
increase my business without the problems of doing the legwork myself. I
recommend CFM to anyone who would like to grow their business while
dealing with an outstanding company with a financial reporting system
that is transparent and honest." |
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New Zealand
"CFM
know what they are doing. Every year they come back to my market with new
ideas and tactics to reach the segment of the market I cannot reach. I
don’t see CFM as a substitute to my sales team, rather an addition to what
we already do. I spend my marketing budget in 46 weeks of the year, and
I allocate 6 weeks to CFM. In that time they spend more on promotion
than I do all year! It has a fantastic impact. And I like all their
staff, they fit in well." "I
have been working with CFM for over 8 years now. They are made up of
good people. They always have my clubs interests at heart, and they are
without any doubt the most professional, and long standing promotional
company in the industry. I have no hesitation in recommending the CFM
team to any heath club who wants an annual ‘shot in the arm’ to boost
membership numbers, to increase community awareness, and to maximize
profitability. " "Over
the years we have used many different marketing companies, particularly
the telemarketing only firms. Without question CFM stand head and
shoulders above the rest of the field. They are professional, have
integrity, are easy to deal with, are presentable, and get the results
we are searching for. They have the horsepower to go and do what we
don’t have the time, staffing or money to do. We see CFM as a partner we
work with on an annual basis, and recommend CFM to any other club in New
Zealand. " |
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USA
“For any owner/operator that is entertaining the thought of bringing CFM
onboard for a promotion, I have three words made famous by Nike……Just do
it! If you are looking for an effective low-cost way to increase your
monthly dues, then CFM is the ticket” |
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Ireland
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COMING SOON
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| Canada - COMING SOON |